Trend Update: 2023’s Eyelash Aesthetic

Greetings, Perth community! In line with global beauty evolutions, we’ve been noticing a trend that originated in Europe and is now gaining traction right here in Western Australia.

Natural Look Eyelash Extensions in Perth

Origins: The pandemic changed many beauty standards. By the end of 2022, Lash Artists in Europe started embracing a mantra: “Shorter, Subtle, Sexy”. This aesthetic has since found its way into the requests we are hearing in our Lash Salons in Perth.

Appeal: The natural look is appreciated for its adaptability, making it suitable for virtual meetings, casual outings, or elegant evenings.

Added Benefits: Beyond their refined appearance, these shorter extensions have the advantage of being lightweight, resulting in longevity and less frequent maintenance needs.

We’re pleased to bring this sought-after look to our clients in Perth. Always a pleasure being part of your beauty evolution.

Eyelash Extensions Economics 🧮💲

Lots of people think that by pushing out their Lash Refill an extra week they are getting “longer out of their lashes” and therefore value for money. Makes sense right?

It’s true that by waiting an extra week, you are paying “less per day”. But did you know that on average its between 85cents – $1.60/day that you actually save?* 🪙

Over the extra week this works out to be about 5% of your initial investment in a full set.

AND what not everyone realises is that if you do come back sooner, the handful of extra cents a day actually goes further than it does on the appointments that are further apart. It results in 15% more time on a weekly basis (over the life span of the set) ➕➕

The end result is lashes that are fuller, for more of the time and a longer overall life of your set. 🙌

And who knew that one day, statistics would come in handy for the really important things in life? 😆 📉📊